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Car Wrap Graphics

Car wrap graphics is vehicle advertising that can reach many people that may not be exposed to or are lightly exposed to television or radio.  The actual fact is that not everyone reads a newspaper, watches television or listens to the radio.  However, a large portion of the public commutes to and from work each day and drives on days when they aren’t working.  This means that the easiest, most effective way to reach these people is through vehicle advertising using car wrap graphics.

When you advertise in a magazine, you have to hope that people will first buy or subscribe to that magazine.  Once they have bought it, you have to hope that they discover your small advertisement and remember it when they need your product or service.  The same holds true for a newspaper.  Not everyone reads the newspaper, and those who do may not read the advertisement section, the classified ads or the flyers placed within the newspaper.  So again you are limited as to whom you can reach with this type of promotion.  Even listing your business in the yellow pages of your local telephone directory isn’t as effective as it once was, and it can be rather costly.  Of course with any of these modes of advertisement you are in direct competition with other businesses, and you have to hope that the consumer will choose yours.

With car wrap graphics you are creating a one of a kind message that will reach many more people than all of the traditional types of advertisement combined. Sitting in traffic, eyes will gratefully drift toward colorful well-designed vehicle wraps.

Because this unique form of business promotion is eye catching, unique, and mobile, and people will remember your business when the time comes that they need your product or service.  The amount of information that you can display with custom graphics would cost a small fortune in a printed source of advertisement, such as the newspapers and magazines.  Yet here you can include artwork, color, design, flair, photography, and anything else that you can imagine to be placed on your vehicle or fleet wraps.  The best part is that it is mobile.  You do not need to hope that the consumer comes to you because you are bringing your products or services to their attention.  Fleet advertising is more creative, dynamic, and captivating than most other forms of advertisement.

Because car wrap graphics are printed on vinyl, they are easily removable.  Not only does this mean that you can remove them and place something new on your vehicle, it also protects and preserves your paint from chipping, damage from the sun, and minor abrasions that your vehicle would suffer without the protective surface of the vinyl.

No matter how you look at it, vehicle advertising is a unique opportunity to reach many people without having to target one specific group such as magazine or newspaper subscribers.  It is referred to now as mobile media and it is becoming more and more popular.  Even if you don’t have a fleet of vehicles, you could also lease space on other people’s vehicles to display your message.  So if you want an endless supply of potential customers, consider using car wrap graphics to really get noticed.

Graphics and signs are Kaiser International's specialties--whether one architectural sign or banners or a dozen, or a comprehensive integration of signage from storefront to trade show displays and advertising. Call us to see how we can help you.




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