When trying to advertise on the go, a magnetic sign is the way to reach many people while you are literally on the road in your car, but also in many of your routine activities. The small ones make wonderful complimentary gifts from both trade show displays and your front counter while the large ones are removable mobile billboards for your vehicles.
The convenience of using a car magnet as advertisement that attaches to your vehicle is that it will be with you while you are in your vehicle. Wherever you travel, whether it’s to work, the local supermarket, post office, or shopping mall, you will be spreading the word just by driving your vehicle without the expense of vehicle graphics like a vehicle wrap. Now consider how many people you will reach during the course of your daily routine. You may sit in traffic for long periods of time, or your car may be parked for several hours of the day, either way people will see your business by using a magnetic sign affixed temporarily.
Another huge incentive of these types of advertisements is that you have the flexibility of being able to affix your car magnet to your vehicle when you want, and remove it without damage to to it. You do, however, need to make sure that you buy one made of high quality materials, because some lower quality magnets do not have a protective coating on them and can scatch your paint job each time you move it. These signs are very durable and can last for a number of years depending on how often you use them. Be sure to check the guidelines with the manufacturer you purchase from to see how long it will hold up and verify if there are any warranties.
Customizing your own magnetic sign is part of the attraction because you can put any type of information you desire on a magnet. Aside from using a car magnet as a business advertisement, you can also use them for promotional reasons for your business. They are also great as as commemorative magnets in honor of someone special. Some companies use them in addition to business cards so that customers have access to their information at a moment's notice, and they are convenient to stick to a filing cabinet, keeping your number handy at all times. Many churches and schools personalize their magnetized signage with their contact information along with a calendar of events.
If you do not have a company logo yet, you may want to consider creating one. It can become an icon in your industry as you use it on your magnetic sign and your business cards. A company logo can be graphically created using simple computer software and elaborated upon as you come up with new ideas to improve it. As more competitors come into being, branding from logo to store to advertising and trade shows grows in importance. At Kaiser Graphics, our staff can help you design your logo and messaging so that they will help you appeal to your target audience by creating a logo that will psychologically appeal to consumers that in your demographic arena. However you choose to display and use them, these magnetized signs, along with banners, wayfinding signage including ADA signs, and architectural signs can help you establish yourself before you even say a word.